Digital Marketing(NCS/Job/ 1952)

• Plan, develop, and execute digital marketing campaigns across different platforms to build brand awareness and generate leads.
• Manage SEO(Search Engine Optimization)/SEM (Search Engine Marketing), Google Ads, social media marketing, and email campaigns.
• Create and publish engaging content (blogs, posts, graphics, videos) relevant to Infra, Energy, and IT audiences.
• Oversee company websites – ensuring content updates, SEO optimization, and analytics integration.
• Grow and manage social media presence (LinkedIn, Instagram, Facebook, Twitter, YouTube).
• Research competitors and market trends; design innovative campaigns accordingly.
• Track campaign performance using Google Analytics, Search Console, and social media insights.
• Collaborate with sales/business teams to ensure marketing strategies support lead generation & business development goals.
• Manage online reputation and respond to digital queries/comments in a professional manner.

Required Skills & Qualifications

• Bachelor’s / Master’s Degree in Marketing, Business Administration, or equivalent.
• 7–8 years of proven experience in digital marketing (B2B/B2C).
• Strong knowledge of SEO, SEM, Google Ads, Social Media Marketing, and Email Marketing.
• Proficiency in tools like Google Analytics, Search Console, SEMrush/Ahrefs, Mailchimp, Canva, etc.
• Excellent content writing and communication skills.
• Creative mindset with the ability to handle multi-industry digital campaigns.
• Strong organizational and time-management skills.