Associate Director - SEO and Content Marketing(Kar Job 126)

Thank you for the correction. Here's the updated internal ATS Job Description with:

• Corrected location (Pune)

• A company summary that highlights key attributes without disclosing the name

• The same 5 binary screening questions at the end

Associate Director, SEO & Content Marketing

Role: Associate Director – SEO & Content Marketing
Location: Pune (Work from Office only)
Experience Required: 8 to 12 years
Budget: ₹30–₹35 LPA + ESOPs
Industry Preference: Travel, hotel-tech, marketplace, or high-growth B2C platforms

About the Company

We are hiring for a rapidly scaling global tech platform focused on simplifying long-term accommodation for students. The company operates across 6+ countries, has over 1 million listed units, and is targeting $1B+ in annual bookings. With a strong tech-driven approach, the platform is eliminating paperwork, middlemen, and payment hurdles in the international student housing space.

This is one of Asia-Pacific’s fastest-growing companies, as recognized by top global business rankings, and is backed by a major growth equity fund.

About the Role

We’re looking for a high-impact SEO leader who can build and execute scalable strategies to drive exponential organic traffic across global markets. You will lead a high-performing team, integrate AI into content systems, and work directly with product and engineering to scale growth channels.

Key Responsibilities

• Drive complete on-page, off-page SEO and content marketing strategy

• Own and scale technical and international SEO across multiple markets

• Lead keyword benchmarking, performance analytics, and programmatic SEO

• Manage ASO for mobile platforms

• Oversee content quality, automation, and A/B testing using new-gen tools

• Collaborate across functions including Product, Tech, Design, and Growth

• Build, mentor, and lead an SEO/content team to consistently achieve KPIs

• Stay ahead of global SEO trends and implement modern tools & techniques

Required Skills

• 8–12 years of hands-on experience in SEO, content marketing, and organic growth

• Strong command over tools like Ahrefs, GSC, SEMrush, Screaming Frog, Hubspot, etc.

• Exposure to AI-based content scaling, keyword automation, and performance benchmarking

• Technical SEO knowledge (HTML, CSS, JavaScript, web structure)

• Proven track record of scaling SEO in global B2C, travel, marketplace platforms

• Experience in team leadership and stakeholder alignment

• Added advantage: experience with international and YouTube SEO

Soft Skills

• High accountability and bias for execution

• Fast learner with a test-and-learn mindset

• Strong analytical and reporting capabilities

• Collaborative leadership and strategic decision-making

Working Mode:

• Work From Office – Pune (No hybrid/remote)

• Notice Period: Immediate to 7 days preferred