Regional Sales Manager FMCG- Chennai (BMC Job 412)

Regional Sales Manager (RSM) – Home Appliances
Industry: Consumer Durables / Home & Kitchen Appliances
Location: Chennai
Experience: 6–8 Years (Kitchen Appliances mandatory)
Salary: Up to ₹17 LPA

Job Summary:

We are seeking an experienced and result-oriented Regional Sales Manager (RSM) to lead and manage sales operations in the Home & Kitchen Appliances segment across the South India region. The ideal candidate will have strong experience in channel management, distributor/retailer development, and driving regional growth.

Key Responsibilities:

• Drive sales performance and meet regional revenue targets for kitchen appliances.

• Manage and expand a robust network of distributors, dealers, and retail partners.

• Monitor market trends, competitor activities, and customer preferences in the kitchen appliance segment.

• Lead and mentor a team of Area Sales Managers (ASMs) and Sales Officers.

• Execute region-specific sales strategies and marketing campaigns.

• Ensure optimal stock availability, pricing, and merchandising.

• Collaborate with marketing, supply chain, and customer service teams to ensure seamless operations.

• Regular reporting on sales performance, forecasts, and action plans to senior management.

Key Requirements:

• 6–8 years of experience in sales of home/kitchen appliances in South India.

• Proven track record in channel sales, especially in tier 1 and tier 2 cities.

• Strong leadership and team management skills.

• Excellent communication, negotiation, and relationship-building abilities.

• Willingness to travel extensively within the region.

Educational Qualification:

• Graduate in any discipline (MBA in Sales/Marketing preferred)